What is a Unicorn Startup?
A unicorn startup or unicorn company is a private company with a valuation over $1 billion. As of January 2019, there are more than 300 unicorns around the world. Variants include a decacorn, valued at over $10 billion, and a hectocorn, valued at over $100 billion.
E-commerce & direct-to-consumer
Sequoia Capital, Founder Collective, Wellington Management