Shopify launches Shop, a new mobile app

With almost the whole world currently in a pandemic-related lockdown situation, tech companies are looking for ways to further develop their business for online and mobile use. Now Shopify, a Canadian-based platform for online shopping, has launched a separate mobile application for its customers, called Shop. Shopify is popular for offering an online platform for stores and 1 million businesses are registered on it, but now it will provide a consumer-focused shopping app. The app will reportedly allow people to follow local businesses, buy from them and follow an easy checkout process. The app is actually an update and rebrand of ARRIVE an app for tracking packages from Shopify merchants and other retailers, which the company says has been used by 16 million consumers already. Carl Rivera, the general manager of Shop, said that the app is a response to a broader shift — not just from desktop to mobile commerce, but also from mobile web to native mobile apps. The challenge, he suggested, is that most of us only download and shop from a handful of native apps, so it can be hard for an independent brand to launch an app of their own.

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